Dr. Boahene, Bernard Tutu

Bernard Tutu Boahene and Daniel Opooku. (2025). Vice-Presidential Candidate Characteristics and Selection: Does Candidate Brand Awareness Matter?. Journal of Political Marketing, working on comments(working on comments), working on comments.

Bernard Tutu-Boahene, Daniel Opoku, Michael Nana Amoakoh. (2025). Political relationship marketing and loyalty intentions of voters: Empirical study of the major political parties in Ghana. The British Journal of Politics and International Relations, 3(4), 13691481251360531. DOI: https://doi.org/10.1177/13691481251360531

Bernard Tutu Boahene. (2024). Political Relationship Marketing & voter loyalty: The mediating role of voter trust [Paper presentation]. Business School Seminar Series, Winneba, Central

Mawuli, D. A and Tutu-Boahene, B. (2018). Corporate Image of Ghanaian Universities. International Journal of Business and Management Review, 6(2), 77-84.

Bernard & Mawuli. (2014). Service experience perspectives in Ghanaian private universities. British Journal of Marketing Studies, 2(3), 1-13. British Journal of Marketing Studies, 2(1), 18.