Empirical Conceptualization of Customer Loyalty on Relationship Marketing and Sustained Competitive Advantage
Empirical Conceptualization of Customer Loyalty on Relationship Marketing and Sustained Competitive Advantage
Publication Year
2019
Article Title
Empirical Conceptualization of Customer Loyalty on Relationship Marketing and Sustained Competitive Advantage
Journal
Journal of Research in Marketing
Volume
10
Issue Number
2
Page Numbers
798 - 806